Search from the Journals, Articles, and Headings
Advanced Search (Beta)
Loading...
Loading...
Loading...
Loading...
Loading...
Loading...

اندھیروں میں کھلا کیسا دریچہ

اندھیروں میں کھلا کیسا دریچہ
حرا سے روشنی دیتا دریچہ

نہ جانے کب کہیں سے نعت اُترے
خیالوں کا کھلا رکھا دریچہ

سدا آئے صدا صلِّ علیٰ کی
نبیؐ کے ذکر کا رسیا دریچہ

ہوائے سبز آتی ہے وہاں سے
بنا ہے گنبدِ خضرا دریچہ

ہوئی مدت مدینے حاضری کی
کھلا ہے اب بھی یادوں کا دریچہ

بہ رنگِ اجتہاد، اجماع ِ اُمت
یہی ہے فِکر تازہ کا دریچہ

مجھے سرشار رکھتا ہے یہ گھر میں
مدینے کی طرف رکھا دریچہ

سخن کو معتبر رکھتا ہے ہر دم
یہ رنگِ نعت میں ڈوبا دریچہ

عورتوں کے حقوق اسلامی تعلیمات کی روشنی میں

Before the advent of Islam, women were living in worst conditions during the Era of Ignorance. Daughters were buried alive. Women were openly sold in the market. A woman was just a source of enjoyment for males and nothing else. She had no basic rights. Even she had no share in inheritance. In human history, it is Islam that for the first time gave due respect to woman by providing her basic rights and proper status. Islam believes in equality of men and women – ‘Equality’ does not mean ‘to become identical’. Women’s rights in Islam pertain to Spiritual, Economic, Educational and Legal Rights. A woman can adopt any profession, she wants. Thus, she has got full freedom to live a happy and peaceful life. Unfortunately, there are many people who believe that because Islam gives men the right of having authority over their wives, therefore, men are superior to women and that men have priority over women in all matters. The fact is that according to Islamic teachings, men are not superior to women; and so women are not superior to men. There is no gender discrimination in Islam. Allah Almighty states very clearly in the Holy Quran that superior in His eyes are only those who have more taqwa (fear of Almighty Allah).

The Relationship Between Environmental Beliefs and Green Purchase Intentions: Examing the Mediating Role of Environmental Concern and Moderating Role of Environmental Responsibility

The voice of environmentally concerned consumers led many firms to incorporate the green marketing elements in their business models. Many organizations spent millions of dollars on the development, selling and promotional campaigns of green products. The notion was also supported by researchers and international survey organizations in the form of growing demand and market share of green products. However, in reality, existing sales trends of green products in the markets are not promising. Although consumers are in favor of green products and green firms even some of them are agreed to pay extra amount to buy green products but when comes to make a purchase decision, conventional products remain their first choice at the point of sale. Thus, non-acceptance of green products by the consumers at large scale is becoming a major issue of concern for marketing managers. Therefore, it is very timely to explore and understand the underlying mechanism of human attitude formation process. The aim of this research is to examine the impact of environmental beliefs on green purchase intentions. Although, environmental beliefs have a significant role in motivating the individuals to behave in an environmental friendly way still a weak relationship between environmental beliefs and green purchase intentions has been reported in prior research. Therefore, the mediating role of environmental concern between environmental beliefs and green purchase intentions as well as moderating role of environmental responsibility between environmental beliefs and environmental concern was explored to advance the existing stream of research in the field of green marketing. The conceptual framework was developed based on the theory of reasoned action. Survey method was used to collect data from consumers of Rawalpindi and Islamabad. For this purpose, already established measures were adapted from xi previous studies in the field of green marketing. Subsequently, 519 useable responses were utilized for data analysis through statistical techniques. Structural Equation Modeling (SEM) technique was used to gauge the model fit and to test the hypothesized associations. Likewise, the conceptual framework was also tested through bootstrapping technique suggested by Preacher and Hayes. The results revealed that environmental concern mediate the relation between environmental beliefs and green purchase intentions. Similarly, moderating role of environmental responsibility between environmental beliefs and environmental concern was also proved. The thesis was winded up by highlighting the theoretical, contextual and managerial implications along-with future research avenues.
Asian Research Index Whatsapp Chanel
Asian Research Index Whatsapp Chanel

Join our Whatsapp Channel to get regular updates.